Mastermind session authority on linkedin
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Guest Speaker: Bobby Umar
Guest Speaker: Bobby Umar
Two questions this session will challenge
- Why do some LinkedIn profiles look “optimized” but still fail to attract trust, conversations, or the right opportunities?
- What if your profile is technically correct, but psychologically wrong for how your ideal audience actually evaluates you?
If your profile gets views but not confidence, this session will change how you look at it.
Please note: This was a previous LIVE session, however the recording has been uploaded to our Mastermind Portal for you to watch back instantly on purchase.
€49
One Payment
WHAT WE'LL UNPACK DURING THIS SESSION
Why Personal Branding matters (it’s not just “standing out”)
Personal branding is about clarity, direction, and purpose — so you know what you’re building, what you’re saying yes/no to, and why people should trust you.
Branded storytelling + vulnerability (small but powerful segment)
How to use vulnerable storytelling without oversharing to build trust and authority:
the difference between “personal” vs “purposeful”
My signature process to Discover Your Personal Brand
I’ll introduce my Discover → Design → Deliver model and guide a quick exercise so attendees can identify how to figure it out
Bridge to thought leadership
How to turn their personal brand clarity into a repeatable thought leadership or authority building
What you'll have after this session
- A clear evaluation framework to assess whether your profile builds authority or unintentionally repels trust
- A practical optimization checklist focused only on the sections that truly matter — aligned with how your audience and the LinkedIn algorithm actually work
Format reminder
- 45 minutes - Strategic briefing by Richard van der Blom
- 35 minutes - Guest expert perspective
- 45 minutes - LIVE Q&A and discussion
Recording and checklist included for all participants.
Please note: This was a previous LIVE session, however the recording has been uploaded to our Mastermind Portal for you to watch back instantly on purchase.
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